The King Street Festival

Date & Time
King Street

Manchester’s Business Improvement District (BID) works to bring together over premium shops, restaurants and hotels to celebrate the past, present and future of Manchester’s heritage shopping destination King Street. The event showcases the street’s ever-flourishing mix of premium retailers, luxury brands and upscale eateries with a weekend filled with fashion, beauty, music, history and complimentary VIP experiences.

Marketing Campaign

  • Full digital outdoor, digital advertising and social media strategy
  • PR including media partnerships with targeted outlets

2019 Footfall

  • 50,000 people enjoyed the festivities over the weekend
  • Since the event’s inception in 2016 the weekend has consistently brought around 20,000 extra people to the area
  • +65% uplift on a standard, non-event weekend

2019 Event: Digital Headlines

2019 Event: PR Headlines

Sponsors & Partners

  • Brought to you by Manchester Business Improvement District
  • In partnership with Manchester City Council and Marketing Manchester

YouTube Playlist


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