MCR Student Social

Date & Time
Venue
Market Street, Manchester Arndale

Manchester’s Business Improvement District (BID) works the UK’s largest inner city shopping centre Manchester Arndale to host a biannual student extravaganza in the spring and at the start of autumn term.

Manchester and Salford students can snap-up big shopping discounts and enjoy street entertainment, DJs, pop-ups, games and giveaways on Market Street. As part of the autumn edition we host the MCR Freshers Fair.

Marketing Campaign

  • Full digital advertising and social media strategy in partnership with Manchester Arndale
  • Printed collateral targeted to university students including shopping discounts and entertainment listings
  • PR including media partnerships with targeted outlets such as The Manc, I Love Manchester

Autumn 2019 Event: Digital Headlines

  • Snapchat ad reached 519,818 with 4,702 swipe ups
  • Best performing Instagram post had 25,005 views, 909 likes and 389 comments
  • The Facebook event reached 23,000
  • Total paid reach was on Facebook and Instagram was 89,242
  • 76,439 video views
  • £67,700 AVE of local and regional press coverage

Sponsors & Partners

Photos
YouTube PlayList

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